PERFORMANCE AUDIT SPECIMEN NO. CK-26/01 ACCEPTING QUALIFICATION CROSS-PLATFORM · META / TIKTOK / GOOGLE +3
CLIKIM PERFORMANCE PROGRAM

Find the Next Level of Growth

CROSS-PLATFORM PERFORMANCE INTELLIGENCE
FOR MODERN ADVERTISERS

Most accounts are sitting on growth nobody can see. The Performance Program reviews your campaigns, measurement, creative and automation — scores what it finds, and hands you a prioritized 90-day path to scale.

Explore the Program

BUILT ON CLIKIM’S ENTERPRISE-GRADE AD INFRASTRUCTURE

PERFORMANCE SCORE LIVE REVIEW
82 /100
SCALE READY
Campaign Architecture84
Automation Adoption76
Data & Measurement91
Creative Diversity68
Budget Efficiency87
Scaling Readiness83
ILLUSTRATIVE SPECIMEN — NOT CLIENT DATA 6 DIMENSIONS · 0–100
THE FIRST DELIVERABLE OF EVERY ENGAGEMENT

ONE PERFORMANCE LAYER ACROSS YOUR PAID MEDIA

NO PARTNERSHIP IMPLIED
SECTION 01THE DIAGNOSTIC

A 360° Performance Review

Six lenses on your advertising operation. Every dimension examined, scored 0–100 and ranked by growth impact — so the plan starts where the money is.

P-01

Campaign Architecture

QUEUED

How your accounts are built to spend — and whether the structure can carry more. Consolidation, objectives, audiences, budgets, learning phase.

TYPICAL FINDING

“14 campaigns doing the work of 6 — learning phase never completes.”

P-02

AI & Automation

QUEUED

Where automation beats manual — and where it quietly burns budget. Advantage+, Smart+, Google AI campaigns, bidding, automated creative.

TYPICAL FINDING

“Prospecting automated, retargeting hand-tuned — the split is backwards.”

P-03

Data & Measurement

QUEUED

Whether your conversion data can be trusted — because every other decision depends on it. Pixels, Conversions API, Events API, server-side, CRM, attribution.

TYPICAL FINDING

“Pixel-only tracking is undercounting conversions — the algorithm is optimizing on partial truth.”

P-04

Creative Performance

QUEUED

What’s winning, what’s fatiguing, and what to make next. Themes, hooks, messaging, formats, diversity, iteration. Explore Creative Engine →

TYPICAL FINDING

“Three ads carry most of the spend — and all three are past their fatigue point.”

P-05

Budget & Scale

QUEUED

Where the next dollar works hardest — distribution, efficiency, bottlenecks, market expansion, geography, spend scenarios.

TYPICAL FINDING

“Two winning geos capped by budget while broad campaigns absorb the spend.”

P-06

Testing & Validation

QUEUED

Proof before budget. Structured experiments across campaigns, creative, automation and measurement — documented, so learning compounds.

TYPICAL FINDING

“No holdout anywhere in the account — wins can’t be proven, losers can’t be killed.”

FINDINGS SHOWN ARE ILLUSTRATIVE PATTERNS, NOT CLIENT DATA

SECTION 02THE METHOD

From Audit to Action

01

Connect

Objectives, platforms and the current advertising environment.

02

Analyze

Campaigns, measurement, creative, automation, account structure.

03

Score

The Clikim Performance Score across all six dimensions.

04

Plan

Prioritized 30-day and 90-day growth plans.

05

Execute

Your team, your agency or a Clikim-supported team implements — depending on the engagement.

06

Measure

Results measured, learnings documented, next opportunities queued.

SECTION 03THE PLAN

Your 90-Day Growth Roadmap

12 WEEKS · 3 PHASES
W1W2W3W4W5W6W7W8W9W10W11W12
SCALE
OPTIMIZATION
FOUNDATION
DAYS 1–30 · FOUNDATION

Tracking and measurement hardened. Account architecture corrected. Baseline tests in market.

DAYS 31–60 · OPTIMIZATION

Automation adopted where it wins. Creative testing cycles running. Budgets rebalanced against validated performance.

DAYS 61–90 · SCALE

Winning strategies expanded. Budgets grown into new markets and audiences. The next experimentation cycle queued.

Then the loop keeps turning.

A Continuous Performance Loop: review cycles that keep performance, platform adoption and account quality compounding — quarter after quarter.

MONTHLY Performance Reviews — results, experiments in flight, next prioritized actions.
QUARTERLY Executive Reviews — portfolio view for leadership: blockers, platform shifts, next-quarter priorities.
SECTION 04THE ECOSYSTEM

Built to Work Together

DATA → INTELLIGENCE → DECISIONS → TESTING → GROWTH ⟲

GROWTHOS

“What is happening across our advertising operation?”

Spend, health and signals across every platform — one environment.

Explore GrowthOS →
PERFORMANCE PROGRAM THIS PAGE

“How should we scale?”

Understand where performance can improve — and build the structured path toward scale.

CREATIVE ENGINE

“What should we create next?”

Turn performance signals into better creative decisions and faster iteration.

Explore Creative Engine →
CLIKIM PERFORMANCE PROGRAM

Your Next Growth Opportunity May Already Be Inside Your Accounts.

Tell us about your operation. If there’s a fit, we’ll show you exactly where we’d look first.

5 QUESTIONS · 2 MINUTES · NO CALENDAR UNTIL WE’VE SEEN YOUR ANSWERS